Certificate in Hotel Customer Relationship Management


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Flexible schedule
Learn at your own pace
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2 months to complete
at 2-3 hours a week

Overview

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Learning outcomes

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Course content

1

Introduction To Customer Relationship Management In Hospitality

2

Effective Communication Skills For Hospitality Professionals

3

Building And Maintaining Customer Loyalty

4

Handling Customer Complaints And Feedback

5

Digital Marketing Strategies For Hotels

6

Customer Service Excellence

7

Hospitality Marketing Strategies

8

Guest Experience Management

9

Conflict Resolution In Hospitality

10

Data Analytics For Customer Insights

Career Path

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Key facts

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Why this course

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People also ask

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

During your course, you will have access to:

  • 24/7 access to course materials and resources
  • Technical support for platform-related issues
  • Email support for course-related questions
  • Clear course structure and learning materials

Please note that this is a self-paced course, and while we provide the learning materials and basic support, there is no regular feedback on assignments or projects.

Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from London School of International Business
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee

We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

Our course is designed as a comprehensive self-study program that offers:

  • Structured learning materials accessible 24/7
  • Comprehensive course content for self-paced study
  • Flexible learning schedule to fit your lifestyle
  • Access to all necessary resources and materials

This self-directed learning approach allows you to progress at your own pace, making it ideal for busy professionals who need flexibility in their learning schedule. While there are no live classes or practical sessions, the course materials are designed to provide a thorough understanding of the subject matter through self-study.

This course provides knowledge and understanding in the subject area, which can be valuable for:

  • Enhancing your understanding of the field
  • Adding to your professional development portfolio
  • Demonstrating your commitment to learning
  • Building foundational knowledge in the subject
  • Supporting your existing career path

Please note that while this course provides valuable knowledge, it does not guarantee specific career outcomes or job placements. The value of the course will depend on how you apply the knowledge gained in your professional context.

This program is designed to provide valuable insight and information that can be directly applied to your job role. However, it is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. Additionally, it should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/body.

What you will gain from this course:

  • Knowledge and understanding of the subject matter
  • A certificate of completion to showcase your commitment to learning
  • Self-paced learning experience
  • Access to comprehensive course materials
  • Understanding of key concepts and principles in the field

While this course provides valuable learning opportunities, it should be viewed as complementary to, rather than a replacement for, formal academic qualifications.

Our course offers a focused learning experience with:

  • Comprehensive course materials covering essential topics
  • Flexible learning schedule to fit your needs
  • Self-paced learning environment
  • Access to course content for the duration of your enrollment
  • Certificate of completion upon finishing the course

Why people choose us for their career

Jameson Fields
US

I can't express how helpful Stanmore's Certificate in Hotel Customer Relationship Management course has been for my career! I gained so many practical skills, like handling customer complaints effectively and creating targeted marketing campaigns. The course materials were top-notch, and I'm already seeing improvements in customer satisfaction ratings at my hotel. Highly recommend this course to anyone in the hospitality industry!

Fatima Ahmed
CA

As a seasoned hotel manager, I found Stanmore's CRM course insightful and relevant to my daily tasks. The course content is engaging and covers essential topics like data analysis, customer segmentation, and personalization strategies. While I was already familiar with some concepts, the practical examples and real-life case studies helped reinforce my knowledge and spark new ideas. Overall, a valuable learning experience that I'm glad to have completed.

Samir Patel
IN

Stanmore's Certificate in Hotel Customer Relationship Management course exceeded my expectations. The course content is comprehensive, up-to-date, and filled with practical knowledge that I applied immediately to my work. I learned how to use CRM tools, data-driven decision-making, and communication strategies to enhance customer experiences, which led to increased repeat business and positive reviews. I'm grateful for this opportunity and would recommend it to anyone looking to advance their career in hospitality.

Elizabeth Thompson
GB

I recently completed Stanmore's Certificate in Hotel Customer Relationship Management course, and I must say, it was a delightful learning experience. The course provided me with valuable insights on customer relationship management, loyalty programmes, and data analysis. As a result, I feel more confident in my ability to cater to my guests' needs and ensure their satisfaction. The course materials were clear, concise, and tailored to the hospitality industry, making it easy to grasp the concepts and apply them in real-life situations. I highly recommend this course to anyone looking to enhance their skills in hotel customer relationship management.





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Taught in English

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Recently updated!

November 2025