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Undergraduate Certificate in Google Ads and Conversion Rate Optimization
Flexible learning: Enroll today to start learning anytime, anywhere
Educational Excellence: Trusted by thousands of learners worldwide
Educational Excellence: Trusted by thousands of learners worldwide
Overview
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Learning outcomes
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Course content
1
Introduction to Google Ads
2
Advanced Google Ads Strategies
3
Conversion Rate Optimization Fundamentals
4
Data Analysis for Marketing Decisions
5
A/B Testing and Experimentation Techniques
6
Introduction to Google Ads
7
Keyword Research and Analysis
8
Ad Copywriting and Design
9
Campaign Setup and Management
10
Tracking and Analytics Fundamentals
11
Conversion Rate Optimization Strategies
12
A/B Testing and Experimentation
13
Remarketing and Audience Targeting
14
Budgeting and Bidding Strategies
15
Ethics and Compliance in Digital Advertising
Duration
The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months
Course fee
The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90
Career Path
Key facts
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Why this course
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Frequently asked questions
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This course equips students with essential skills in Google Ads management and strategies to enhance conversion rates for online marketing.
Earn a Certificate
Showcase your achievement with a professional certificate upon successful course completion.